KristenDarkenwald.com

Decoding the “X Factor” of Successful People.

Yesterday I happen to catch Entertainment Television’s True Hollywood Story and it was about Rachel Ray.

I’ve seen bits and pieces of this THS, but yesterday I got it.

Having learned what I have the past 10 months about marketing, about business building and the real secrets behind building empires it was really interesting how much I have changed and what my perspective is now.

While I was watching this tv show, I was actually coming from a business perspective- you see, I’ve been taught by 2 great people and they always say, study successful people to find out the secrets.

So that’s what I was doing while watching this show, I was studying her, her background and was decoding it as I watched the show.

It’s funny, there were two parts, that rang to clear to me, it’s like a light bulb went off in my head.

The first part was when she had gone on the Oprah show for the first time and after they wrapped filming, Oprah said something to her producers like, “She’s got It”

and that “It” is the X Factor. This one piece that makes the empire.

And another part is when they mention she’s not a professionally trained cook and doesn’t make all her meals from scratch.

The message I got from this is exactly what I’ve been taught, the real secret, the real determining factor behind any successful person- is the It Factor- the X Factor.

Rachel Rays is that she is an every day, girl next door type of gal, who makes quick meals, is this small bubly person who always has a huge smile.

Those characteristics is what her empire is built on.

That’s called, the X Factor. It’s the person’s character, their energy and how they make other people feel.

MLM Training- Are You Just Making Noise

I was fortunate enough to learn Social Media Marketing at the very begining, but times are different now.

There are hundreds, if not thousands of people trying to market on these social networking sites and in this video I share with you my secret to speaking above the noise and having my message heard.

A Business Is Built on the Intangibles

I was just reading one of my marketing manuals,
The Alpha Code written by Joe Schroeder, founder of The Million Mind March and I came across a section that discusses Intangibles.

Meaning, that a business is really built on the intangibles, aspects you can’t see, but feel.

And I thought about myself and my own memebership in The Million Mind March.

And it’s true, my belief and continued membership in this community is based on it’s intangibles- the founder, Joe Schroeder and the message behind The Million Mind March.

It’s not based on the 1-2-3 marketing.

Kristen Darkenwald
914-613-3046

Every Business Needs Leads and Cash Flow

Once I took at step back and decided to look at my network marketing business, as a business- it made total sense.

Every Business Needs 2 things- Leads and Cash Flow.

It’s funny, in Network Marketing, we’re being taught “marketing” that really doesn’t constitute marketing at all.

Going to family and friends, buying leads, this doesn’t really add up to TRUE marketing.

So naturally, once I decided to look at my business as a BUSINESS, I learned to take real world examples of how businesses make money.

It’s called The Funded Proposal.

In it’s very basic sense, The Funded Proposal concept, created by Joe Schroeder in the 90’s, is this-

In order to create leads for your business why not sell these prospects 100% generic training information, thus creating the cash flow.

Take the 2 needs of my business and combine them! Create Leads by means of advertising and sell these leads generic training information- which provides retail profit = cash flow for my business.

And then, eventually introducing these leads to my network marketing deal = creating the passive residual income stream.